BONCAFÉ launches Rainforest Reserve
Boncafé Launches Rainforest Reserve – An Asian Sustainable Coffee Initiative 6th June 2018, Boncafé Vietnam is excited to announce the launch of Rainforest Reserve, an Asian sustainable coffee initiative, as part of its on going commitment of creating an environment of sustainably sourced coffee.
From the highlands of Da Lat and Dak Lak in Vietnam, Boncafé presents Rainforest Reserve – an exquisite Asian coffee blend using the finest beans from Rainforest Alliance CertifiedTM farms in Vietnam. This unique blend wonderfully melds the distinctive qualities of the coffee beans and is roasted and blended for a pleasantly sweet, syrupy and candy-like aroma. A medium-dark roast, each delightfully aromatic brew, is full bodied, low in acidity, with hints of wood and a cinnamon spiced finishing note.
Rainforest Alliance CertifiedTM farms in Vietnam have met the criteria of the Rainforest Alliance Sustainable Agriculture Standard. This Standard encompasses all three pillars of sustainability—social, economic, and environmental. These certified farms are audited regularly to verify that Vietnamese farmers are complying with the Standard’s comprehensive requirements, which require continual improvement on the journey to sustainable agriculture.
This means the farmers are trained in sustainable practices that help safeguard the health of the land and benefit farm communities and farmers’ livelihoods while boosting yields at the same time. By enjoying Rainforest Reserve coffee, consumers are making a conscientious effort to help protect our environment and ensuring the long-term wellbeing of the farm communities, forests, and wildlife on which we all depend on.
About Rainforest Alliance
Rainforest Alliance is a non-governmental organization working to conserve biodiversity and ensure sustainable livelihoods by transforming land-use practices, business practices and consumer behavior. Recently merged with UTZ, a Netherlands-based program and label for sustainable farming worldwide, they are joining forces to rejuvenate agricultural landscapes conserve forests, foster sustainable livelihoods and build climate resilience across vulnerable regions; transform business practices and drive supply chain innovation, and engage consumers in positive change.
The Rainforest Alliance CertifiedTM seal is awarded to farms, forests and businesses that meet rigorous environmental and social standards. For farms to become certified, they must meet the Rainforest Alliance Sustainable Agriculture Standard, which encompasses all three pillars of sustainability – social, economic and environmental.
The Rainforest Alliance is one of the founding members of the Forest Stewardship Council® (FSC®), the largest sustainable forestry standard setter in the world.
About Boncafé Group of Companies
Boncafé Group of Companies is now part of the Massimo Zanetti Beverage Group – a public listed holding company in Milan, Italy – founded and chaired by Massimo Zanetti.
Founded in 1962 in Singapore, Boncafé prides itself on its quality products and services to its valued, blue-chip customers in foodservice – international hotels and resorts, airlines, restaurants, clubs and retail outlets by being a one-stop beverage solution provider, supplying roasted and ground coffee, tea, juices, ready-to-drink products, sauces and syrups, coffee machines, smoothies and frappé mixes.